Perhaps no vehicle captures the imagination and history of America like the full-size pickup truck. Where utility meets power, it has always been a pillar of the auto industry. For many people, Nissan might not be the first name that comes to mind when they think of a powerful full-sized truck, but that is changing—and quickly—thanks to the newest Nissan Titan.
Arriving late to the market, Nissan’s Titan first launched in 2004. Originally comparable in power and price to other popular makes and models, it wasn’t until 2015 that the Titan began to distinguish itself as top dog in the market, earning the recognition as a vehicle with top towing capacity. From then on, the Nissan Titan began to gain the advantage over the often-compared Toyota Tundra.
This year, the Titan has shouldered past the Tundra and is poised to break into the top of the pickup market, especially after being hailed as Truck Trend‘s “Pickup Truck of the Year.” What has given the Titan this prestigious award? Besides comparable pricing to other vehicles of its size and capacity and its admired stylized chrome appearance, there are three main factors that give the Titan an edge of Toyota’s pickup.
Driving Performance & Power
What is more important in a pickup truck than power? The Titan explores the powerful side, offering more torque and horsepower (390hp) than the Toyota Tundra. This upward-trending truck also offers more towing capacity—up to 9,400 pounds—than its Tundra rival. There is almost no job this powerhouse can’t handle.
Full-size trucks have reputations as gas-guzzlers, and the need for more frequent and expensive fill-ups cause some buyers to shy away from a truck. Part of the buzz surrounding Nissan’s 2017 Titan is its impressive fuel economy. Returning a solid 15 mpg on city streets and an exceptional 21 mpg at highway speeds, the 2017 Titan outpaces the Tundra, saving you money on unleaded.
The amazing performance and potential of this vehicle aside, nothing provides a car buyer with greater peace of mind than the confidence that comes with an outstanding manufacturer warranty. Nissan stands fully behind this highly rated truck, offering an outstanding 5-year/100,000-mile warranty. This assurance outlasts the Toyota 3-year/36,000-mile coverage by a mile (or 64,000), making the Titan a better value buy.
You Want the Truth? (You Can Handle the Truth.)
Besides these three main areas of superiority, there are many other popular features of the Titan that make it a better choice over the Tundra and other competitors. Its versatile truck bed is attracting attention, and the quality of the cabin is borderline luxurious. A sophisticated interior and quiet, smooth ride have also helped propel the Titan into the top tier of trucks.
When it comes to the Titan vs. Tundra battle, you don’t have to take our Nissan dealers’ word as gospel. Numerous experts and critics agree that the Titan simply blows away the Tundra in side-by-side comparisons.
U.S. News and World Report not only rated the Titan in their top five best pickups this year, but they also ranked it above (you guessed it) the Toyota Tundra.
Truck Trend Editor Jason Gonderman goes so far as to say that, “with the launch of the 2017 Titan, Nissan has set out to redefine itself as a force in the pickup market.” Before long, Nissan will be one of the first names that comes to mind when people consider purchasing a full-size pickup.
And if that isn’t convincing enough, the ultimate auto industry authority, Car and Driver, also ranked it among the top picks for this year’s truck lineup, placing it ahead of the Toyota Tundra once again. These accolades have put other automakers on notice that the Titan is now a frontrunner among pickups.
Find Your 2017 Titan at Nissan World of Red Bank
Whether you are looking to buy or lease the new Nissan Titan, or want to check out our other new Nissans and used cars for sale, head to Nissan World of Red Bank. We have hundreds of new Nissan trucks, cars, and SUVs available to test drive, and you can always expect superior customer service and Nissan deals when working with our auto dealers.
Contact us at (732) 704-7860 or visit our Red Bank dealership at 120 Newman Springs Rd today! Serving all of Red Bank, Middletown, Eatontown, and Marlboro, NJ, our Nissan dealership is here to help you find your next ride.
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