When you design and engineer some of the world’s most stunning and technologically advanced vehicles, you expect to steal the show. And that’s exactly what Mercedes-Benz did during this year’s 2017 North American International Auto Show (NAIAS) in Detroit.
Raising The World’s “EQ”
Calling it “The new brand for electric mobility” the “Concept EQ” is more than just a new concept or one-off show-stopper, but rather ushers in an entirely new brand for the German automaker. All of the company’s existing electric infrastructure and technology will be bundled under the EQ banner.
Designed as a sleek and sporty SUV coupe, Concept EQ features a dramatic new “electro-look” and two powerful electric motors that can generate up to 300 kW of power with their ingenious scalable battery components. This advanced technology promises up to 300 miles of range. The EQ’s futuristic interior is also a showcase for some of the many mind-blowing new automotive technologies that Mercedes-Benz has in the works. According to Dr. Dieter Zetsche, CEO of Daimler AG, “The mobility of the future at Mercedes-Benz will stand on four pillars: Connected, Autonomous, Shared, and Electric” (CASE). Continue Reading →